Role
Art Director
Art Director
Overview
Developed motion-led social content introducing the Galaxy Watch8's latest health and wellness features. The campaign balanced product education with a premium visual language, creating short-form content designed for digital-first audiences.
Challenge
Communicate multiple product features through concise, engaging creative while maintaining Samsung's premium brand aesthetic across social platforms.
Outcome
Created an integrated suite of motion and digital assets supporting the Galaxy Watch8 launch across Samsung's social channels.